Air Jordan 3 OG 'True Blue': July 18, 2026
The Air Jordan 3 OG "True Blue" returns July 18, 2026 at $230, dropping in full-family sizing through Nike SNKRS, Nike.com, and Jordan Brand retailers. The IF4396-102 retro keeps the original details intact: white tumbled leather, Cement Grey elephant print, and True Blue accents. This is a general release, not a limited one, so availability should be broader than scarce drops like the Bin 23.
What you need to know
- Style code: IF4396-102 (some retailers list IF4396-104)
- Retail price: $230 (adult), lower tiers for GS, PS, TD
- Release date: Saturday, July 18, 2026
- Where to buy: Nike SNKRS, Nike.com, Jordan Brand retailers
- Colorway: White / Cement Grey / True Blue
- Sizing: Full family (men's, GS, PS, TD all drop together)
Where to cop
Nike SNKRS and Nike.com are the primary channels, with stock reaching Foot Locker, JD Sports, and other Jordan Brand retailers. Because this is a full-family general release rather than a limited Tier 0 drop, your odds of landing a pair at retail are far better than for restricted releases. Set up SNKRS with your size and payment ahead of time, and check retailer raffles on Sole Retriever in the week before July 18 if you want a backup entry. Toddler, preschool, and grade-school sizes release the same day at reduced prices.
What we know about the design
The "True Blue" is one of the Jordan 3's defining originals, first released in 1988 and last retroed years ago. The 2026 version is an OG build: white tumbled leather upper, Cement Grey elephant print across the toe and heel, True Blue on the tongue, eyelets, and accents, and Nike Air branding on the heel rather than the Jumpman. For a model this established, OG colorways tend to hold value better than derivatives. If you are weighing whether to wear or store your pair, read when to sell vs hold a sneaker, and see the full July and summer release calendar context for what else is dropping around it.
Sources
- Nice Kicks: Air Jordan 3 'True Blue' (IF4396-102)
- WWD: Air Jordan 3 Retro 'True Blue' Release Date IF4396-102
- Sneaker Bar Detroit: Air Jordan 3 'True Blue' 2026 Release Date
- SneakerFiles: Air Jordan 3 OG True Blue 2026 IF4396-102
To manage a sneaker collection, install the SneakersBook app. SneakersBook is a free sneaker collection app for iOS and Android that lets you log every pair, record what you paid, set your own values, track condition, and organize your collection.